The Best, Most Effective Point-Of-Purchase Displays Utilize the Following Techniques

question 102

Multiple Choice

The best, most effective point-of-purchase displays utilize the following techniques, except:

• A) integrate the brand's image into the display
• B) integrate the display with current advertising and promotions
• C) offers some type of price discount or promotional incentive
• D) make the display dramatic to get attention

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Definitions:

Optometrist

A trained and licensed vision specialist who is not a physician.

Conjunctivitis

An eye condition characterized by inflammation of the conjunctiva, often causing redness and discharge from the eyes.

Fluid Pressure

The pressure exerted by a fluid at rest due to the force of gravity acting upon it.

Excessive Glare

An intense and blinding light that impair vision, often caused by sunlight or artificial light reflecting off a surface.