The Program Designed to Build Long-Term Loyalty and Bonds with Customers

question 193

Multiple Choice

The program designed to build long-term loyalty and bonds with customers that are facilitated by technology is:

• A) permission marketing
• B) direct marketing
• C) customer relationship management
• D) frequency marketing

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Definitions:

Psychotherapy

A general term for treating mental health problems by talking with a psychiatrist, psychologist, or another mental health provider, focusing on understanding and resolving problematic behaviors, beliefs, feelings, and relationship issues.

Sigmund Freud

A neurologist from Austria who initiated the practice of psychoanalysis, which involves treating mental disorders by engaging patients in conversation with a psychoanalyst.

Psychoanalysis

A method of psychological therapy and analysis of the human psyche, developed by Sigmund Freud, focusing on unconscious processes.

Insight Therapies

Forms of psychotherapy aiming to improve mental health by encouraging understanding of one’s problems and motivations.