In Terms of Generating Leads for Sales, Trawling and Data

question 151

True/False

In terms of generating leads for sales, trawling and data analysis of a firm's database can generate leads with a high potential.

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Definitions:

Cash Flow

The cumulative sum of funds moving into and out of a company, particularly influencing its liquid assets.

Opportunity Costs

The advantages that a person, business, or investor loses by selecting one option instead of another.

Sunk Costs

Past expenses that have already been incurred and cannot be recovered, and therefore should not affect future business decisions.

Fixed Costs

Fixed costs are business expenses that remain constant regardless of the level of production or sales.