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The most common and well-known advertising and marketing industry regulatory agencies are all part of the Council of Better Business Bureaus.
Cultural Differentialism
The perspective that cultures are distinct and unique, with significant differences that should be celebrated and preserved rather than assimilated.
Cultural Convergence
The theory that globalization will result in cultures becoming more similar over time, due to shared technology, media, and communication practices.
Cultural Hybridization
The process whereby cultural elements blend to create a new, distinct cultural phenomenon, often occurring in societies experiencing globalization.
Postmodern Imperialism
The extension of influence or control by Western powers over other societies in a manner that is subtle, often through cultural or economic means, under the guise of globalization or modernization.
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