Which of the Following IS NOT a Purpose of a Marketing

question 29

Multiple Choice

Which of the following IS NOT a purpose of a marketing plan?

• A) It explains the present and future situations of the organization.
• B) It specifies the expected outcomes of the plan.
• C) It describes specific actions that are to take place.
• D) It explains how marketing activities mesh with other functional areas.
• E) It identifies resources needed to carry out the plan.

---

Definitions:

Sole Proprietorship

A business structure in which a single individual owns the company and is responsible for its debts and liabilities.

Double Taxation

A taxation principle referring to income taxes paid twice on the same source of earned income.

Legal Documents

Formal written instruments that are officially recognized and enforceable by law, such as contracts, deeds, wills, and policies.

Sole Proprietorship

A business owned and operated by a single individual, with no distinction between the business and the owner.