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Discuss the Role of Internal Marketing in Marketing Implementation

question 10

Essay

Discuss the role of internal marketing in marketing implementation. In what ways can the internal marketing approach help managers improve the implementation process?


Definitions:

Implied Powers

Powers not explicitly stated in a constitution or legal document but deemed necessary to fulfill governmental duties.

State and Federal Constitutions

The fundamental laws and principles that establish the structure, functions, and limits of state and federal governments in the U.S.

Corporation

A legal entity that is separate and distinct from its owners, who are shareholders; it has its own rights and liabilities.

Shareholders

Individuals or entities that own shares in a corporation, thereby having a claim on part of the corporation's assets and earnings.

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