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Promotional Objective
A promotional objective is a specific goal that an organization aims to achieve through its marketing activities, such as increasing brand and product recognition.
Introduction
The initial stage in the product life cycle where a new product is launched into the market. It involves strategies to build awareness and develop a market for the product.
Promotional Programs
Marketing strategies designed to increase awareness, interest, and sales of a product or service through various incentives and campaigns.
Ultimate Consumer
The end-user or final buyer of a product or service, typically individuals purchasing for personal or household use.
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