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A middle-level manager is interested product innovation, and you know that he is under advisement to bring about this innovation in order to help the firm achieve competitive advantage. What recommendations would you give him?
Market Price
The amount of money a buyer is willing to pay for a good or service in a competitive marketplace.
Dividends
Payments made by a corporation to its shareholders, usually as a distribution of profits.
Common Stock
A type of equity ownership in a corporation, representing a claim on part of the company's profits and assets.
Price-Earnings Ratio
A valuation ratio of a company's current share price compared to its per-share earnings, indicating the dollar amount investors will pay for $1 of earnings.
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