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When Bob, Owner of a Chicago Burger King, and Ted

question 66

True/False

When Bob, owner of a Chicago Burger King, and Ted, owner of a Detroit Burger King, experience a sense of connectedness by virtue of their common ownership, a brand community exists.


Definitions:

Consumption

The action or process of using goods and services for personal use or enjoyment within an economy.

APS

Acronym for Average Propensity to Save, which is the proportion of income which is saved, usually expressed as a percentage of total household income.

Disposable Income

The sum available for household consumption and saving after the reduction of income taxes.

Consumption

The total value of goods and services used by households and non-profit institutions serving households, excluding purchases of dwellings.

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