Scenario 5-5 Phil Was Preparing to Host a Graduation Party for His

question 67

Multiple Choice

Scenario 5-5
Phil was preparing to host a graduation party for his friends and relatives when he suddenly realized that he did not have a blender to mix certain beverages that he knew his guests would like. Having never purchased a blender before, Phil felt that he needed to shop carefully and enlist in the help of friends for advice. After visiting several stores and examining numerous models, Phil settled on a Kitchen-Aid model that cost nearly $100.00.
-(Scenario 5-5) Phil stated that he thinks that any blender with a plastic base is of low quality and one with a stainless steel base is of high quality. These statements represents Phil's ____.

• A) brand attitudes
• B) emotional benefits
• C) beliefs
• D) habits

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Definitions:

Cross-Culture

Pertaining to or comparing different cultures, or the interaction between individuals from different cultural backgrounds.

Attributions

Explanations for the reasons behind people’s behavior.

Causality

The relationship between a cause and its effect, or understanding why things happen and the consequences that follow.

Inferences

are conclusions or judgments based on evidence and reasoning rather than explicit statements.