Make an Argument for the Use of a Globalized Campaign

question 60

Essay

Make an argument for the use of a globalized campaign as opposed to a localized campaign. Then summarize the opposing argument.

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Definitions:

Supply Chains

Networks of individuals, organizations, resources, activities, and technology involved in the production and sale of a product, from the delivery of source materials from the supplier to the manufacturer, and eventually to the end user.

Manufacturers

Companies or individuals that produce finished goods from raw materials through the use of various tools, equipment, and processes.

Disaster Risk

The potential loss or damage that can occur due to natural or man-made disasters.

Super-Event Probability

An estimation of the likelihood of a composite event, taking into account the probabilities of multiple subordinate events.