A Business Is Considering Using a Direct Mail Piece to Reach

question 58

Multiple Choice

A business is considering using a direct mail piece to reach potential customers. Management of the company should realize that two of the negatives of doing so are a high cost per contact and

• A) bad mail addresses
• B) a limited number of creative options.
• C) a limited ability to test executions.
• D) an inability to track results.

Know the relevance of design considerations at various stages of the writing process.

Differentiate between adaptive design and responsive design, including appropriate use cases for each.

Understand the role of instruction in children's developmental skills according to Lev Vygotsky.

Recognize the information-processing perspective on cognitive development.