The Difference Between Contests and Sweepstakes Is That

question 42

Multiple Choice

The difference between contests and sweepstakes is that

• A) contests require skill, and sweepstakes require luck.
• B) contests are used to generate long-term interest in a brand, and sweepstakes are used to generate immediate interest.
• C) contests can require an entry fee, and sweepstakes cannot.
• D) contests focus on the game, and sweepstakes focus on the brand.

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Definitions:

Perturbation

A disturbance or disruption in a system that causes it to move from its normal state.

Comparative Research Framework

A research approach that involves comparing two or more groups, situations, or events to identify similarities and differences.

Norm Group

A norm group is a reference population used to compare and interpret the performance or characteristics of individuals or groups in standardized testing or assessments.

Ethnic Minority Groups

Socially defined groups within a larger society that are distinguished by cultural heritage, nationality, language, or religion, often having fewer members than the majority group.