Scenario 13-4 Munters Moisture Control Services Is an Organization That Responds to Responds

question 11

Multiple Choice

Scenario 13-4
Munters Moisture Control Services is an organization that responds to businesses and institutional customers that have had their facilities damaged by moisture from floods or water leaks. In most cases, the moisture problem is completely unexpected by the customer and thus they need to contact Munters and hire them on very short notice. In addition, the cost of clean up and repair of water damage is typically much higher than customers ever expect, unless they have had previous experience with such calamities.
As a result, some customers and even communities view Munters with some disdain. Often, they feel as if this firm is preying on the misfortune of others. Nevertheless, the largest bank in town was very satisfied with the job Munters did for them after a recent flood from the nearby river. Clearly, Munters must be very careful to see that public relations and corporate advertising are handled appropriately.
-(Scenario 13-4) Because some people in the community describe the firm as "vultures" that prey on the misfortunes of others, the primary objective of Munters' public relations efforts is likely to be:

• A) promoting services
• B) preparing internal communications
• C) counteracting negative publicity
• D) lobbying

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Definitions:

Leadership

Leadership is the process of influencing others and the process of facilitating individual and collective efforts to accomplish shared objectives.

Power

The ability to get someone else to do something you want done, or the ability to make things happen or get things done the way you want.

Achievement-oriented Leadership

A leadership style focused on setting challenging goals, emphasizing excellence, and working towards the achievement of those goals.

Directive Leadership

A leadership style characterized by clear instructions, close supervision, and a top-down approach to decision-making.