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Group communications, roles and functions, and group norms are the focus of
Free Trials
Promotional offers that allow consumers to try a product or service for a limited period of time without payment, often used to attract new customers or introduce a new product.
Usage Instructions
Directions provided by a manufacturer regarding how to properly use or operate a product.
Subliminal Advertising
A controversial marketing technique that attempts to influence consumers' purchasing behavior by exposing them to messages below the threshold of conscious awareness.
Subliminal Messages
Messages that are designed to pass below the normal limits of perception, often used in marketing to influence consumer behavior without their conscious awareness.
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