A Contact Point Is Any Point Where Consumers Interact with a Company

question 7

True/False

A contact point is any point where consumers interact with a company or acquire information about a company.

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Definitions:

Certificate of Deposit

A Certificate of Deposit is a financial product offered by banks that provides an interest rate premium in exchange for the customer agreeing to leave a lump-sum deposit untouched for a predetermined period of time.

Bank

A financial institution licensed to receive deposits, offer loans, and provide various financial services to its customers.

Check

A written, dated, and signed instrument that directs a bank to pay a specific sum of money to the bearer.

Draft Payable

A document instructing the payment of a specified amount of money, typically used in international trade.