The Amount of Time a Consumer Spends on an External

question 178

True/False

The amount of time a consumer spends on an external search depends on four factors: ability, motivation, costs versus benefits, and brand name.

---

Definitions:

Migraine

A neurological condition known for causing multiple symptoms, primarily severe, recurring headaches and sensory disturbances.

Tension

A mental or emotional strain caused by stressful circumstances, or the physical force exerted when objects are pulled together or stretched.

PET Scan

A diagnostic imaging test using a radioactive substance to visualize and measure the metabolic activity of tissues.

Alzheimer's

A progressive neurological disorder that leads to memory loss, cognitive decline, and ultimately loss of ability to carry out daily activities, due to brain cell death.