If an Advertisement by Pampers Is Designed to Appeal to a Person's

question 76

Multiple Choice

If an advertisement by Pampers is designed to appeal to a person's emotions first, the ad addresses which component of an attitude?

• A)Affective
• B)Cognitive
• C)Conative
• D)Value

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Definitions:

Montesquieu

A French political philosopher of the Enlightenment era, best known for his theory of separation of powers.

Voltaire

Voltaire, the pen name of François-Marie Arouet, was a French Enlightenment writer, historian, and philosopher known for his advocacy of freedom of speech, separation of church and state, and civil liberties.

Intolerance

A lack of acceptance or respect for differing views, beliefs, or behaviors.

Persecution

The act of harassing or oppressing someone, especially because of their race, religion, gender, or political beliefs.