Examlex
An external advertising agency may actually cost less than doing advertising work in-house.
Flotation Costs
The costs incurred by a company when it issues new securities, including fees for underwriting, legal advice, and registration.
Definition
A statement expressing the essential nature of something or a clear explanation of the meaning of a word or phrase.
Pure Play
A company that focuses on a single type of product or service, without diversification into other areas.
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