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One simple method used to judge an advertising agency's creative reputation is to:
Remaining Partners
The partners who continue the partnership business after one or more partners leave or are removed.
Noncash Assets
Assets owned by a business that are not in the form of cash but can potentially be converted into cash, such as inventory and equipment.
Book Value
The net value of a company's assets minus its liabilities, often used to determine a company's value should it decide to liquidate.
Partnership Assets
Assets that are owned by a partnership and used in the operation of the business.
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