Geo-Targeting Is a Very Attractive Digital Strategy for Restaurants Because

question 154

Multiple Choice

Geo-targeting is a very attractive digital strategy for restaurants because research by Nielsen revealed that ________ percent of Smartphone users had conducted a restaurant search on their mobile device.

• A)50
• B)65
• C)80
• D)95

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Definitions:

Abba Lerner

An economist known for his contributions to Keynesian economics, particularly his work on the theory of functional finance.

Adam Smith

An 18th-century Scottish economist and philosopher known for his theories on free market economies and the concept of the "invisible hand."

Karl Marx

A 19th-century philosopher, economist, and political theorist known for his critical analysis of capitalism and his influence on the development of socialism and communism.

Variable Costs

Costs that change in proportion to the level of activity or volume of output in production, such as raw materials and labor.