Examlex
When a company advertises, develops consumer promotions, such as a contest, and develops other marketing communications as a tie-in with an event marketing program, it is called a(n) ________ promotion.
Selectively Permeable
A property of cellular membranes that allows certain molecules or ions to pass through it by means of active or passive transport, while preventing others.
Osmosis
The passive movement of water molecules through a semi-permeable membrane from an area of low solute concentration to an area of high solute concentration.
Simple Diffusion
A process whereby molecules move from an area of higher concentration to one of lower concentration without the need for energy input.
Lipid-Soluble Substances
Compounds that can dissolve in fats and oils, allowing them to easily pass through cell membranes that are composed of lipid bilayers.
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