The Data Dashboard for a Marketing Manager May Have KPIs

question 19

Multiple Choice

The data dashboard for a marketing manager may have KPIs related to

• A) current sales measures and sales by region.
• B) current financial standing of the company.
• C) vehicle's current speed, fuel level, and engine temperature.
• D) overall performance of the company's stock over the previous 52 weeks.

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Definitions:

Receivables Period

The average time that it takes for a business to receive payments owed by its customers for goods or services rendered.

Cash Sales Policy

A policy where transactions are only completed with immediate payment of cash, rather than credit or other delayed payment methods.

Cash Receipts

The total amount of money received by a business or organization during a specific period, often documented for accounting purposes.

Cash Management

The practice of managing a company's or individual's cash flow and investments to optimize liquidity and make effective use of cash reserves.