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Customer Lifetime Value (CLV) Represents the Approximate Worth of a Customer

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Customer lifetime value (CLV) represents the approximate worth of a customer to a company in economic terms.


Definitions:

Construals

Psychological terms for an individual's unique interpretation or perception of the world, influencing their thoughts, feelings, and actions.

Family History

The recorded health, genetic, and social history of a person's family, used to assess risks or patterns that may affect an individual.

Positive Psychology

A branch of psychology focused on the study of positive human functioning, aiming to discover and promote factors that allow individuals and communities to thrive.

Human Strengths

Positive qualities or virtues that individuals possess, which contribute to their overall well-being, resilience, and personal development.

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