How Do Hedonic and Utilitarian Value Differ

question 115

Multiple Choice

How do hedonic and utilitarian value differ?

• A) Utilitarian value is an end in and of itself rather than a means to an end.
• B) Hedonic value is very emotional and subjective in nature.
• C) When a consumer does something to obtain hedonic value, the action is usually very easy to explain objectively.
• D) Utilitarian value is immediate and hedonic value is delayed.
• E) Hedonic value is more positive and longer-lasting than utilitarian value.

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Definitions:

Response

The reaction or reply to a stimulus, question, or situation, often used in contexts of customer feedback, marketing, or biological processes.

Product Availability

Refers to the extent to which goods are in stock and accessible for purchase by consumers.

Optimal Level

The best, most favorable, or ideal level of performance, output, or operation under specific conditions.

Supply Chain

The network of all the individuals, organizations, resources, activities, and technology involved in the creation and sale of a product, from the delivery of source materials from the supplier to the manufacturer, and to its eventual delivery to the end user.