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Kevin and a Friend Were Watching a TV Commercial for a Product

question 26

Multiple Choice

Kevin and a friend were watching a TV commercial for a product that he recently purchased and was not satisfied with because it did not live up to the claims made in the ad, so he told his friend that the product doesn't really work as well as the ad claims. His thoughts that contradict the message are called _____.


Definitions:

Feedback

Information given to an individual or group regarding their performance or behavior, intended to guide future actions or decisions.

Specific Instruments

Tools or devices designed for a particular purpose or task, often referred to in the context of musical instruments or scientific measurements.

Downward Social Comparison

The act of comparing oneself to others who are worse off or less skilled, which can serve to boost one's own self-esteem or sense of well-being.

Upward Social Comparison

The process of comparing oneself with others who are perceived to be in a better situation, which can impact self-esteem and motivation.

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