Nina Is Attempting to Change Consumers' Attitudes Toward Her Restaurant

question 140

Multiple Choice

Nina is attempting to change consumers' attitudes toward her restaurant by promoting the fact that her restaurant serves only organic food because she learned through market research that consumers did not believe that her restaurant did this and that this is important to consumers. According to the attitude-toward-the-object approach, which of the following is Nina attempting to change to enhance consumers' attitudes toward her restaurant?

• A) changing consumer involvement
• B) changing evaluations of product attributes
• C) adding beliefs about new attributes
• D) changing beliefs
• E) changing motivations to comply

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Definitions:

Property Qualification

A historical requirement that individuals must own a certain amount of property or land to enjoy specific rights, such as voting or holding public office.

Petitions Of Slaves

Historical documents or appeals made by enslaved individuals seeking freedom, justice, or improved conditions.

Natural Rights

Fundamental human rights, often seen as universal and inalienable, such as life, liberty, and property, as conceptualized by philosophers like John Locke.

Republican Motherhood

A concept in early American society which held that women played an important role in teaching their children republican values, thus contributing to the nation’s success.