Five Adopter Categories of Consumers Have Been Identified: Innovators, Early

question 48

True/False

Five adopter categories of consumers have been identified: innovators, early adopters, early majority, late majority, and laggards.

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Definitions:

Childhood

The time period in a person's life from birth through adolescence, characterized by growth, development, and learning.

Unresolved Conflicts

Disputes or disagreements that have not been resolved, often leading to ongoing tension and stress.

Schizophrenia

An enduring, intense psychological condition identified by disruptions in thought processes, sensory interpretation, emotional response, communication, self-awareness, and conduct.

Dopamine

A neurotransmitter involved in reward, motivation, and regulation of movement, among other functions.