Examlex
Timing ad buys so that advertisements run primarily at times when customers will be most receptive to the message is called advertiming.
Corporate Tax Rate
The percentage of a corporation's income that is paid to the government as tax.
Leverage Value
Refers to the use of financial leverage or borrowing to increase the potential return of an investment, enhancing the value for shareholders.
Free Cash Flows
The amount of cash a company generates after accounting for capital expenditures needed to maintain or expand its asset base.
Capital Structure
The capital structure is the mix of a company's long-term debt, short-term debt, common equity, and preferred equity, representing how a firm finances its overall operations and growth through various sources of funds.
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