When a Consumer Goes to the Grocery Store to Purchase

question 42

Multiple Choice

When a consumer goes to the grocery store to purchase items on her shopping list and picks up items that she did not have on her list but remembered her family needed when she saw them, which type of shopping behavior does this illustrate?

• A) impulsive behavior
• B) unplanned behavior
• C) state-oriented behavior
• D) action-oriented behavior
• E) situational behavior

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Definitions:

Budgeting

The process of creating a plan to spend your money, outlining projected income and expenses over a specific period.

Actual Results

The genuine outcomes of a business's operations, such as actual sales, expenses, or profit, as opposed to forecasts or estimates.

Personnel Expenses

Costs incurred by a company to employ its workforce, including wages, benefits, and taxes.

Client-visits

Client-visits refer to the occasions on which a service provider or salesperson goes to see clients in their place of business or home.