Positive WOM Occurs When Consumers Spread Information from One to Another

question 27

True/False

Positive WOM occurs when consumers spread information from one to another about positive consumption experiences with companies.

---

Definitions:

FICA Social Security Taxes

Taxes paid by both employers and employees to fund the Social Security program, determined as a percentage of payroll.

FICA Medicare Taxes

These are taxes collected from both employers and employees in the United States to fund the Medicare program, which provides healthcare benefits for qualified individuals.

Federal Unemployment Taxes

Taxes imposed by the federal government on employers to fund state workforce agencies and unemployment insurance for workers who have lost their jobs.

State Unemployment Taxes

Taxes paid by employers to provide funding for unemployment compensation benefits for workers who have lost their jobs.