The Term Big Data Is Not Exactly a ________ Term

question 207

Short Answer

The term big data is not exactly a ________ term.

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Definitions:

Mere Exposure Effect

A psychological phenomenon in which people tend to develop a preference for things merely because they are familiar with them.

Cognitive Dissonance

The psychological unrest felt by an individual who simultaneously maintains two or more conflicting beliefs, ideas, or values.

Door-In-The-Face

A persuasion technique whereby a large, unreasonable request is first made knowing it will be refused, so that a smaller, more moderate request is more likely to be accepted.

Foot-In-The-Door

A compliance tactic that involves getting a person to agree to a large request by first setting them up by having that person agree to a modest request.