Successful Marketing Requires Having Capabilities Such as Understanding,creating,delivering,capturing,and Sustaining ________

question 35

Multiple Choice

Successful marketing requires having capabilities such as understanding,creating,delivering,capturing,and sustaining ________.

• A) customer loyalty
• B) customer perks
• C) customer retention
• D) customer value
• E) customer benefits

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Definitions:

Technological Advance

Progress in technology and innovation that leads to new methods, products, or improvements in production, efficiency, and development.

Preferred Mix

The optimal combination of goods and services chosen by an individual or firm based on preferences, income, and prices.

Productive Efficiency

Achieved when goods or services are produced at the lowest possible cost and utilizing resources in the best way possible.

Average Total Cost

The total cost of production divided by the quantity of output produced, showing the average cost per unit.