If a Company Actively Tracks the Satisfaction of Its Suppliers,banks,and

question 120

Multiple Choice

If a company actively tracks the satisfaction of its suppliers,banks,and distributors,it is using what is called a ________.

• A) customer-performance scorecard
• B) stakeholder-performance scorecard
• C) mission/objectives scorecard
• D) variance scorecard
• E) management scorecard

---

Definitions:

Sophisticated Women's Clothing

Apparel targeted at women that is designed with high-quality materials, elegant styles, and often caters to a professional or upscale market.

Market Segmentation

The method of segregating a potential customer base into categories or segments according to various traits.

Cannibalization

The detrimental impact on sales of a product due to the introduction of a similar product by the same company.