If a Marketing Researcher Selects the Most Accessible Population Members,he

question 88

Multiple Choice

If a marketing researcher selects the most accessible population members,he or she would have selected the ________ sampling method.

• A) simple random
• B) stratified random
• C) cluster
• D) judgment
• E) convenience

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Definitions:

Production

The process of creating goods and services through the combination of labor, materials, and technology.

Communication

The process of transferring information, ideas, emotions, and intentions between individuals through verbal, non-verbal, written, or visual means.

New Technology

Innovative or recently developed technological tools, systems, or methods.

Part-Time Work

Employment with fewer hours per week than a full-time position, allowing for flexibility or other commitments.