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Describe the Process of Database Marketing

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Describe the process of database marketing.


Definitions:

Totality

In philosophy and critical theory, a concept referring to the whole of reality or experience, considered as a complete system or entity.

Synchronicity

Synchronicity is a concept introduced by Carl Jung that refers to events that are meaningfully related, yet not causally connected, suggesting a deeper order in the universe.

Diachronic

Pertaining to the study of phenomena, such as languages, as they change over time.

Class Consciousness

The awareness and understanding individuals have of their place in a class structure, specifically recognizing common vested interests and the need for collective political action.

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