In General,companies Can Use Their Databases in All of the Following

question 45

Multiple Choice

In general,companies can use their databases in all of the following ways EXCEPT ________.

• A) to predict competitive strategies and plans
• B) to identify prospects
• C) to decide which customers should receive a particular offer
• D) to deepen customer loyalty
• E) to avoid serious customer mistakes

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Definitions:

Dividend Decision

The process by which a company's board of directors decides the amount of profits to be distributed to shareholders and the amount to be retained.

Signaling Effect

The signaling effect is a theory in finance suggesting that the actions of a company, such as dividend announcements or share buybacks, send signals to the market about its future prospects.

Dividend Policy

A company's approach to distributing profits to its shareholders, determining how much to pay out in dividends and how often.

Investor Confidence

The degree of faith that investors have in the stability and profitability of the financial markets, influencing their willingness to invest.