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Consumer attitudes are an interesting way to segment a market.Research has shown that five attitude groups can be found in the market.What are those five attitude groups
Fatty Acid
Long hydrocarbon chains that are a major component of fats and are used in cells as a source of energy.
Enzymatic Activity
The process and rate at which enzymes catalyze reactions, converting substrates into different molecules.
Freezing
The process of a liquid turning into a solid phase as its temperature is lowered below its freezing point.
Lipid Globules
Small droplets of lipids within cells, serving as energy storage or signaling molecules.
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