Marketers Usually Identify Niches by ________

question 100

Multiple Choice

Marketers usually identify niches by ________.

• A) dividing a segment into subsegments
• B) conducting VALS tests
• C) allowing consumers to gravitate toward product brands
• D) examining the demographics section of The Handbook of Marketing
• E) producing products that can be used in a variety of ways

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Definitions:

Peak

The maximum value or highest point reached by a quantity or phenomenon, such as voltage or current in a circuit.

Skin Effect

The tendency of electrons to move toward the outside of a conductor in an AC circuit.

High-frequency

Refers to electromagnetic waves with frequencies much higher than those audible to humans, often associated with radio frequencies and microwave communications.

In Phase

A condition that occurs when voltage and current reach all peak values at the same time.