An Important Guideline to Be Followed in Conducting an E-Mail

question 60

Multiple Choice

An important guideline to be followed in conducting an e-mail campaign is to ________.

• A) personalize the e-mail with the subscriber's first and last name
• B) make the consumer the same offering as in your direct-mail campaign
• C) make it difficult for the consumer to "unsubscribe" from your list
• D) update your e-mail lists once or twice a year
• E) offer something the customer could not get via direct mail

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Definitions:

Technology

Utilizing scientific principles for practical objectives, notably in the industrial realm.

Outward

Often used in economics to refer to an expansion or increase, such as in outward economic growth, indicating increasing production, income, or development.

Iraq's Oil Refineries

Facilities in Iraq where crude oil is processed and refined into more useful petroleum products like gasoline and diesel.

Destroyed

Refers to something that has been severely damaged or ruined, often beyond repair or restoration.