Combining Two Product Ideas or Concepts to Create a New

question 33

Multiple Choice

Combining two product ideas or concepts to create a new offering,for example,oil change/lubrication facilities with cafés,is an example of ________.

• A) lateral marketing
• B) internal marketing
• C) mind mapping
• D) morphological analysis
• E) forced relationships

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Definitions:

Social Support

A network of family, friends, and others that offers emotional, financial, and informational assistance.

Promoting Longevity

Actions or practices that are aimed at increasing the lifespan of an individual or population by promoting health and reducing risk factors for premature death.

Food Pantry

A service or facility that provides food assistance to people in need, often at no cost, to help mitigate food insecurity.

Volunteering

The act of offering services or resources without financial compensation to individuals, organizations, or communities.