Advertising Generally Is Required to Be Accompanied by Certain Disclosures

question 6

Multiple Choice

Advertising generally is required to be accompanied by certain disclosures. According to Federal Trade Commission guidelines, disclosures accompanying native ads should

• A)not be where consumers will notice them.
• B)not be above or before the native ad.
• C)not be as close as possible to where consumers look first.
• D)stand out.

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Definitions:

Theoretical Standards

These are rigorous, often idealized cost and efficiency standards based on perfect operating conditions, used for comparison and performance analysis.

Ideal Standards

Benchmarks used in managerial accounting that represent optimal levels of performance under perfect operating conditions.

Normal Standards

Benchmarks or norms established for a business process or operation that are considered to be a typical or expected level of performance.

Total Manufacturing Cost Variance

The difference between actual manufacturing costs and the standard costs of those manufactured items.