Patrick Decided to Go to Class Today Instead of Going

question 58

Multiple Choice

Patrick decided to go to class today instead of going to the movies. He made this decision because the additional benefit of going to:

• A) class exceeded the additional cost of going to class.
• B) the movies exceeded the additional cost of going to class.
• C) class exceeded the additional cost of going to the movies.
• D) the movies exceeded the additional cost of going to the movies.
• E) class equaled the additional cost of going to the movies.

Understand the steps in planning, writing, and completing successful persuasive messages.

Identify strategies to engage and convince a skeptical audience.

Recognize the importance of audience analysis in persuasive messaging, including demographics and psychographics.

Comprehend the use of an indirect approach in persuasive messaging.

---

Definitions:

Timbre

The quality or color of sound that distinguishes different types of sound production, such as voices or musical instruments.

Overtones

Additional, often subtle, qualities or implications beyond the explicit or primary meaning of something.

Trichromatic Theory

A theory of color vision that proposes three types of color receptor cells in the eye, each sensitive to red, green, or blue.

Opponent-Process Theory

A psychological model that explains emotional and motivational states as the result of opposing processes or forces.