Which of the Following Statements Is True of Market-Oriented Firms

question 35

Multiple Choice

Which of the following statements is true of market-oriented firms?

• A)They focus on their internal capabilities rather than on the desires and needs of the customers.
• B)They believe that people will buy more goods and services if aggressive sales techniques are used and that high sales result in high profits.
• C)They assume that a sale does not depend on an aggressive sales force but rather on a customer's decision to purchase a product.
• D)They claim that people must give up something in order to receive something else they would rather have.