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The Key to Having a Sustainable Competitive Advantage Is Having

question 104

True/False

The key to having a sustainable competitive advantage is having a product that can be imitated by a competitor.


Definitions:

Brand Purpose

The reason a brand exists beyond making a profit, often reflecting its values and how it intends to positively impact customers and society.

Easy Recognition

The ability of consumers to quickly identify a brand or product by its attributes, such as logo or packaging, with minimal effort.

Brand Name

The distinctive title that identifies a product or a company to consumers and differentiates it from competitors.

Graduate

An individual who has successfully completed a course of study at a college, university, or other educational institution.

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