The Final Step in Market Segmentation Is Selecting Segmentation Descriptors

question 81

True/False

The final step in market segmentation is selecting segmentation descriptors.

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Definitions:

Inferential Statistics

A field within statistics that employs a random subset of data from a larger group to make deductions and provide descriptions about that larger group.

Personal Computers

Electronic devices used by individuals for a variety of tasks including processing, storing, and accessing data, typically consisting of a CPU, monitor, keyboard, and mouse.

Statistical Analyses

The collection of quantitative techniques used to analyze data, draw conclusions, and make predictions.

Good Reason

A justified motive or rationale behind a decision, belief, or action.