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Mainstream Culture
The dominant set of norms, behaviors, and beliefs in a particular society, accepted or practiced by the majority of its members.
Hofstede's Dimensions
A framework for cross-cultural communication, developed by Geert Hofstede, that outlines five (originally four) dimensions of culture.
Cultural Personality
describes the way in which culture shapes an individual's habits, attitudes, and overall personality.
Power Distance
A cultural dimension that reflects the degree to which less powerful members of a society accept and expect that power is distributed unequally.
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