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Lamp Shade Imports (Scenario)
The ABC Lamp Company is an SME that designs and manufactures high quality lamps that are sold in high-end furniture stores across Canada and the United States. ABC imports lamp shades from Asia where costs are lower than in North America. ABC has received a large order from a hotel chain that wants to purchase 5,000 lamps in the next three months, and ABC will need to import corresponding lamp shades. ABC recently ended a relationship with a Chinese supplier due to the poor quality of shades that were shipped. ABC managers are seeking a new Asian supplier that can fill the hotel lamp order.
-Which of the following factors should be considered by ABC when trying to obtain financing for export sales?
High Market Growth Rates
Periods when a particular market or industry experiences significantly higher than average increases in sales or revenue.
Relative Market Shares
A metric comparing a company's market share to that of its largest competitor, indicating competitiveness in the market.
Stars
In a business context, products or business units that have a large market share in a fast-growing industry, according to the BCG matrix.
High Market Growth Rates
Describes markets that are expanding rapidly, with increasing sales and consumer interest, often providing lucrative opportunities for businesses.
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