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Where are the majority of the world's top licensing firms based?
Total Quality Management
An organizational approach that seeks continuous improvement in all aspects of operations through the involvement of all employees, aiming to achieve long-term success through customer satisfaction.
Organization-Wide Commitment
A unified dedication across all levels of an organization to achieve its mission, values, and goals.
Continuous Improvement
An ongoing effort to enhance products, services, or processes by making incremental improvements over time or through significant changes at once.
Market Research Surveys
The collection of information and insights from targeted market segments to assess preferences, behaviors, and perceptions regarding products or services.
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