Sampling Simplifies Three Aspects of Ratings Research

question 1

Multiple Choice

Sampling simplifies three aspects of ratings research

• A)behavior, time, and number of people.
• B)opinions, attitudes, and number of people.
• C)sample frames, demographics, and psychographics.
• D)error, probability, and response rate.
• E)opinions, demographics, and number of people.

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Definitions:

Supercenters

Large retail establishments that combine a supermarket and a department store, offering a wide variety of goods and services.

Outlet Stores

Retail stores that sell products directly from manufacturers, usually at discounted prices.

Bargain Shopping

The act of seeking out products that are available at a lower price or on sale, aiming to save money on purchases.

Excess Merchandise

Items that exceed the demand or inventory requirements of a business, often leading to markdowns or clearance sales.